Mar 5, 2024
In this episode, Andy interviews Ben Guttmann about his book, Simply Put: Why Clear Messages Win and How to Design Them. They discuss how to design and deliver messages that not only capture attention but also evoke meaningful responses. They delve into concepts like simplicity, fluency, and minimal messaging. Ben demonstrates how linguistic complexity can impact a message's success. Additionally, he shares practical examples, shedding light on how to make your communication more effective, regardless of your role in a project. Overall, the conversation highlights the importance of clear and effective communication in all aspects of life and work.
You can learn more about Ben and his book at BenGuttmann.com.
If you’d like more on this subject, here are some episodes to check out:
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Thank you for joining me for this episode of The People and Projects Podcast!
Talent Triangle: Power Skills
The following music was used for this episode:
Music: Brooklyn
Nights by Tim Kulig
Free download: https://filmmusic.io/song/11192-brooklyn-nights
License (CC BY 4.0): https://filmmusic.io/standard-license
Music: Quantum
Sparks [Full version] by MusicLFiles
Free download: https://filmmusic.io/song/10996-quantum-sparks-full-version
License (CC BY 4.0): https://filmmusic.io/standard-license